November 3rd, 2009 by AG | 1 Comment

Another adv to communicate “Dexter” TV series. (Find out other bloody adv for Dexter) This time Kitchen adv agency realized a really cool ambient. Pieces of human limbs were exposed in the counter of a butcher’s shop. What the hell! via
October 21st, 2009 by AG | No Comments

September 2009- To communicate the launch of TV series “Dexter” Season 4, a new advertgame running on Youtube was set up. You have to find detective Dexter to go to the next level. The 4-levels advertgame reminded me other unconventional activities used to communicate this TV series. via
October 21st, 2009 by AG | No Comments

Lisbona- To communicate 2nd season of “Dexter”, the FX Channel TV series, the agency chose a very macabre adv. (discover other bloody unconventional adv for Dexter) First they sent main national media a roll of domopack with the instruction for avoiding to leave bloody traces on the crime scene. Then leaflets with the sign “Dexter, [...]
October 21st, 2009 by AG | No Comments

Usa, 2008- For the launch of second season of Dexter, the Pop2Life agency with the Network Swotine, transform into blood the water of 13 fountains of as many cities of the USA. Each fountain was encircled by a yellow ribbon with the sign “Dexter”, while speople wearing t-branded t-shirts, gave passers-by leaflets and free dvd. [...]