Tokyo Fashion Map by Uniqlo

giugno 9th, 2009  |  Published in Street Marketing, Viral Marketing

How to introduce the new Parka by Uniqlo?
What about creating a complete map of Tokyo (thanks to Google Maps) showing 1000 different people wearing a Parka and 1000 different fashion looks?
Very very cool idea!

enjoy it at: http://www.uniqlo.com/uniqlo1000/map/

tokyomap

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